Today we’re launching Campaigns on Listener.com, a new way for podcast publishers to measure and report advertising performance built for the modern podcast business.

Podcast advertising is no longer just audio downloads.

It’s YouTube.
It’s short form clips.
It’s social impressions tied to every episode.

Yet most campaign reporting still treats podcast ads as audio-only.

That gap is what we built Campaigns to solve.

Last summer we introduced Episode Clusters, allowing podcast teams to associate audio, full-length video, and short-form content to a single episode while keeping performance updated automatically.

Episode Clusters unified episode-level performance.

Campaigns builds on top of that foundation.

Now you can connect advertising performance directly to your episode infrastructure.

With Campaigns, podcast networks and publishers can:

• See total delivered impressions across audio, YouTube, and short form in one place
• Track campaign reach across every show in their network
• Monitor pacing, budget, and CPM in real time
• Verify ad mentions across YouTube and audio
• Share a live dashboard with brands instead of sending static reports

Campaign reporting should be dynamic, not manual.

Campaign reporting should reflect how podcasts are actually distributed.

Campaign reporting should give brands clarity.

That’s what we’ve built.

Podcast distribution has evolved.

Reporting hasn’t kept up.

Campaigns is designed for revenue teams who need omni-channel visibility and real-time performance tracking across their network.

We’ve already begun onboarding leading podcast publishers and are excited to roll this out more broadly.

We’re now onboarding podcast publishers onto Campaigns.

If your team is ready to modernize how you measure and report podcast campaigns, reply to this email or request a demo here.